After the better part of a year in beta, Clickriver is open for business. Clickriver was developed by Amazon’s subsidiary A9.com to allow advertisers to display text ads alongside Amazon’s products and search results. Clickriver combines keyword and category targeting to outperform leading search engines in conversions to orders. Here’s what the ads look like (albeit a bit shrunk to fit here): Evidently, Amazon is certain that the ads won’t cannibalize their own sales. Advertised products must be complementary, sold off-site and not in competition with what Amazon is selling on the page. That’s what Amazon said anyway. A look at their site shows that the ads are often for similar and sometimes identical products. The ads appear to be geo-targeted as well as keyword/category targeted.
News just broke that MediaWhiz has purchased Jeremy Schoemakerâ€™s majority ownership of AuctionAds to fully acquire the company. AuctionAds was launched earlier this year as a partnership between Shoemoney Media and MediaWhiz. This is good news for AuctionAds publishers who have suffered through outages and targeting/reporting problems especially over the last few weeks. AuctionAds was a victim of it’s own success. Rapid growthSince launch, [tag]AuctionAds[/tag] has registered over 25,000 publishers displaying 300+ million AuctionAds ads per day on their network. required scaling of servers beyond what a two-man team could provide.
Tired of the same boring iPhone color? Especially, the bushed metal back? Try a customized iPhone by ColorWare. ColorWareColorWare Inc.(established in 2000) is an industry leader in altering the color of existing products. The idea behind ColorWare started with transforming the ubiquitous beige computer into a custom-colored work of art. is already known for its high-end laptop and iPod custom paint jobs. Now you can send them your iPhone for a fresh coat of paint and have it back in 8-10 business days. Or, buy a colored version directly from them. Either way, you have a choice of 18 metallic colors or 11 solid colors. You can pick different colors for the iPhone back, bottom, frame, button, and Apple logo. Even optional ear buds and iPhone dock can be colored. With all the choices, the chances of running into someone with an identical color scheme are slim! Cool paint jobs…
I must admit. This a great marketing ploy by Utah-based Blendtec. Putting an iPhone in an Total Tabletop Blender. They have set-up and a separate website called WillitBlend and even an eBay auction to sell the ground-up iPhone. The video made it on the front page of Digg within 30 minutes after it was posted. Previously, Blendtec has destroyed Transformers toys and a can of Easy Cheese. The company said they received special requests to blend an iPhone. Watch Tom Dickson’s now famous video.
Swivel is a great source for interesting data. If you haven’t browsed the site, it’s definitely worth a look. This interesting chart caught my eye. With MySpace constantly in the news, it’s worth looking at the demographics.
A beta version of the iWPhone WordPress Plugin and Theme has just been released. The plugin allows your WordPress blog to display properly on Apple’s iPhone. It detects the iPhoneâ€™s User Agent and displays the content with a specially formatted theme visible only to iPhone visitors.
Notice that I didn’t ask — Are you addicted to blogging? If you are reading this post then you probably need to quantitate your blogging habit! I took the test and my results are shown below. Yikes! I seem to have a problem. Click through the image and take the test yourself. 70%How Addicted to Blogging Are You? Admitting that you have a problem is the first step towards recovery. 🙂